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4 things to remember when pitching Journalists

Submitted by on Fri, 16/11/2012 - 15:17
Who are you? What’s your story? Why should I care? These are just a few of the questions going through a journalist’s mind when you try to pitch them an article idea or press release. Recently I sat on a panel where charity communicators could pitch their ideas to a group of journalists. It’s a Continue Reading
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Battling the media gatekeepers

Submitted by on Mon, 02/07/2012 - 12:23
Last week I spoke at the CharityComms conference ‘Communications on a shoestring’. My talk was about how to connect with the media online and gain press coverage on a budget. There were some great speakers and a lot of good advice throughout the day. You can read a summary of the talks here. Here is Continue Reading
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